Leverage the power of the new Loots self-service platform and
reimagine how you activate audiences in Live Streaming.
Gen Z has abandoned the open web for social experiences.
Live Streaming is the place they hang out today. It has become the most vibrant media category among Gen Z audiences.
With the new Loots platform, we re-thought every aspect of how brands can approach live audiences.
Thanks to advanced AI, targeting is more precise, and clients enjoy real-time campaign data. Plus, it's all self-service for your convenience.
Utilize Loots targeting AI to identify audiences based on the content being watched right now.
Then, filter them by territory, channel sizes, or age groups.
During your Loots campaign, Branded Content units determine how your brand appears live on stream.
With every display of your Branded Content on stream, your Call-to-Action and Target Link are posted into chat.
Timing is paramount.
Loots utilizes AI to monitor user engagement and sentiment during a live stream, deciding the perfect moment to appear on stream and trigger user engagement.
Finally see what's going on.
Loots provides you with dashboards powered by AI, giving you access to real-time, in-depth insights into the performance of your campaigns at all times.
No cookies? No problem.
Loots is designed with a cookie-less environment in mind, offering native support for cutting-edge tracking tools.
Set up your Loots campaign in three simple steps:
Moments later your campaign will show up on live streams around the world.
At Loots, brand safety is paramount.
All creators on the loots platform have undergone a proper vetting process.
Robust AI monitoring tools ensure that your brand only appears in a brand-safe environment.
Once running, the Loots platform ensures full transparency on where and when your Branded Content is displayed.
At Loots, we built a risk-free environment for you and your clients.
You can run, pause, and stop campaigns whenever you like. You also have the flexibility to re-allocate budgets and refund any unused amounts at any time.
We want you to get the most out of it.
Sales prices are adjusted based on demand multiple times a day.
At Loots, we are committed to providing our partners with cutting-edge technology and helping them excel further across the entire category of live streaming.
We always strive to be as agnostic as possible to perfectly fit into your workflows.
The Loots platform offers agency discounts, dedicated agency tools, and shared accounts to provide the most comprehensive solution for you and your clients.
Yes, no worries, you can. In June 2023, Twitch clarified its stance on Branded Content.